Matterhorn App
Client: Zermatt Bergbahnen AG / Zermatt Tourismus / Bonfire AG
Zermatt, Switzerland, the resort known for the most beautiful mountains and a vast offer of culinary highlights.
The Vision. A digital travel companion
Zermatt – Switzerland’s most prestigious alpine resort required an extraordinary digital platform to connect to their visitors in contemporary fashion.
The Approach. Simple & focused
Keeping the User Interface clean, we focused on the essentials to ensure an intuitive user experience.
With personalized recommendations, insider tips and what’s happening nearby, the app functions as a personal guide to get the best possible Zermatt experience.
Thanks to the Matterhorn app we now know our guests & their needs better, building a meaningful relationship.
We can also now offer them convenience, entertainment and security along their journey."
-Daniel Luggen,
CEO Zermatt Tourism.
The Results
In the last two years, the Matterhorn app has proven its value as a digital guide for over 116,000 users. During this time, visitors of the destination Zermatt have interacted more than 2.6 times with the app and rated it 4+ in the Apple App Store.
On average, 21’000 active users use the app over 8,000 times a day since the app was launched.
See below for more trend data:
