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Matterhorn App

Client: Zermatt Bergbahnen AG / Zermatt Tourismus / Bonfire AG

Zermatt, Switzerland, the resort known for the most beautiful mountains and a vast offer of culinary highlights.


The Vision. A digital travel companion

Zermatt – Switzerland’s most prestigious alpine resort required an extraordinary digital platform to connect to their visitors in contemporary fashion.

The Approach. Simple & focused

Keeping the User Interface clean, we focused on the essentials to ensure an intuitive user experience.

With personalized recommendations, insider tips and what’s happening nearby, the app functions as a personal guide to get the best possible Zermatt experience.

Thanks to the Matterhorn app we now know our guests & their needs better, building a meaningful relationship.
We can also now offer them convenience, entertainment and security along their journey."

-Daniel Luggen,
CEO Zermatt Tourism.

The Results

In the last two years, the Matterhorn app has proven its value as a digital guide for over 116,000 users. During this time, visitors of the destination Zermatt have interacted more than 2.6 times with the app and rated it 4+ in the Apple App Store.

On average, 21’000 active users use the app over 8,000 times a day since the app was launched.

See below for more trend data:

By the numbers:

* values quoted in Swiss Franc (CHF).


App downloads




App store ratings


Interactions p/day (winter)


Monthly active users

Get the app:

Swiss (CH)

English (EN)


Matterhorn App Webpage

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